Helio Supply
About
Helio Supply was founded on a bold conviction: sustainability and performance shouldn’t be at odds. Built by industry veterans who’ve spent decades navigating the complexities of modern cultivation, Helio set out to redefine what reliable supply looks like for the next generation of growers. Their mission was simple but ambitious—create smarter, cleaner, and more efficient grow systems that support the planet while elevating yield.
But while their products pushed boundaries, their brand hadn’t caught up yet.
Capabilities
Brand Strategy,
Print Design,
Packaging Design
Web Design,
Projct Managment
Partners
Jared Lavitt
Fabiola Reina
Kyle Kurokawa
The Challenge
Helio came to us with a clear challenge: help transform a technically brilliant operation into a brand that could inspire confidence and lead the conversation on sustainability in cultivation. What began as a design engagement quickly grew into a full-scale brand repositioning—one rooted in innovation, integrity, and impact.
The Solution
Working closely with the leadership team, we led an extensive discovery process—mapping their competitive landscape, clarifying audience needs, and shaping a strategy that spoke to both sides of their business: the growers who demand precision, and the distributors who value trust. Through collaborative workshops and iterative design sprints, we built a brand identity system that reflects Helio Supply’s dual promise—engineered for efficiency, built for a better planet.
The new identity pairs clean geometry with grounded natural tones, evoking both the technical rigor of engineered systems and the organic roots of cultivation. The wordmark is confident yet refined, and the supporting visual language—from photography to UI design—reinforces Helio’s focus on clarity, performance, and sustainability.
The outcome? A brand that finally matches the intelligence of its innovation.
The Value
Since launch, Helio Supply has seen a 50% increase in qualified B2B inquiries, a measurable lift in brand trust among distributors, and expanded partnerships with leading cultivation facilities across North America. The refreshed identity has also become a cornerstone of their marketing and sales efforts, providing a cohesive foundation for future product launches and sustainability initiatives.
In the end, Helio Supply didn’t just get a new look—they gained a platform for leadership. A brand that embodies the same precision, purpose, and forward-thinking energy that drives their work every day.
Helio Supply
About
Helio Supply was founded on a bold conviction: sustainability and performance shouldn’t be at odds. Built by industry veterans who’ve spent decades navigating the complexities of modern cultivation, Helio set out to redefine what reliable supply looks like for the next generation of growers. Their mission was simple but ambitious—create smarter, cleaner, and more efficient grow systems that support the planet while elevating yield.
But while their products pushed boundaries, their brand hadn’t caught up yet.
Capabilities
Brand Strategy,
Print Design,
Packaging Design
Web Design,
Projct Managment
Partners
Jared Lavitt
Fabiola Reina
Kyle Kurokawa
The Challenge
Helio came to us with a clear challenge: help transform a technically brilliant operation into a brand that could inspire confidence and lead the conversation on sustainability in cultivation. What began as a design engagement quickly grew into a full-scale brand repositioning—one rooted in innovation, integrity, and impact.
The Solution
Working closely with the leadership team, we led an extensive discovery process—mapping their competitive landscape, clarifying audience needs, and shaping a strategy that spoke to both sides of their business: the growers who demand precision, and the distributors who value trust. Through collaborative workshops and iterative design sprints, we built a brand identity system that reflects Helio Supply’s dual promise—engineered for efficiency, built for a better planet.
The new identity pairs clean geometry with grounded natural tones, evoking both the technical rigor of engineered systems and the organic roots of cultivation. The wordmark is confident yet refined, and the supporting visual language—from photography to UI design—reinforces Helio’s focus on clarity, performance, and sustainability.
The outcome? A brand that finally matches the intelligence of its innovation.
The Value
Since launch, Helio Supply has seen a 50% increase in qualified B2B inquiries, a measurable lift in brand trust among distributors, and expanded partnerships with leading cultivation facilities across North America. The refreshed identity has also become a cornerstone of their marketing and sales efforts, providing a cohesive foundation for future product launches and sustainability initiatives.
In the end, Helio Supply didn’t just get a new look—they gained a platform for leadership. A brand that embodies the same precision, purpose, and forward-thinking energy that drives their work every day.
Helio Supply
About
Helio Supply was founded on a bold conviction: sustainability and performance shouldn’t be at odds. Built by industry veterans who’ve spent decades navigating the complexities of modern cultivation, Helio set out to redefine what reliable supply looks like for the next generation of growers. Their mission was simple but ambitious—create smarter, cleaner, and more efficient grow systems that support the planet while elevating yield.
But while their products pushed boundaries, their brand hadn’t caught up yet.
Capabilities
Brand Strategy,
Print Design,
Packaging Design
Web Design,
Projct Managment
Partners
Jared Lavitt
Fabiola Reina
Kyle Kurokawa
The Challenge
Helio came to us with a clear challenge: help transform a technically brilliant operation into a brand that could inspire confidence and lead the conversation on sustainability in cultivation. What began as a design engagement quickly grew into a full-scale brand repositioning—one rooted in innovation, integrity, and impact.
The Solution
Working closely with the leadership team, we led an extensive discovery process—mapping their competitive landscape, clarifying audience needs, and shaping a strategy that spoke to both sides of their business: the growers who demand precision, and the distributors who value trust. Through collaborative workshops and iterative design sprints, we built a brand identity system that reflects Helio Supply’s dual promise—engineered for efficiency, built for a better planet.
The new identity pairs clean geometry with grounded natural tones, evoking both the technical rigor of engineered systems and the organic roots of cultivation. The wordmark is confident yet refined, and the supporting visual language—from photography to UI design—reinforces Helio’s focus on clarity, performance, and sustainability.
The outcome? A brand that finally matches the intelligence of its innovation.
The Value
Since launch, Helio Supply has seen a 50% increase in qualified B2B inquiries, a measurable lift in brand trust among distributors, and expanded partnerships with leading cultivation facilities across North America. The refreshed identity has also become a cornerstone of their marketing and sales efforts, providing a cohesive foundation for future product launches and sustainability initiatives.
In the end, Helio Supply didn’t just get a new look—they gained a platform for leadership. A brand that embodies the same precision, purpose, and forward-thinking energy that drives their work every day.
